Subscribe to Entrepreneur for $5

Flight of Fancy?

Launching a high-tech product can be a technical and financial challenge. Try these tips to get yours off the ground.

This story appears in the August 2004 issue of Entrepreneur. Subscribe »

The Entrepreneurs: Williams J. Boyers Jr., 39-year-old founder of APS in Tacoma, Washington and partner and co-founder Ray Henson, 39, who helped Boyer with the technical aspects of the invention

The Product: The digEplayer is a portable battery-operated in-flight entertainment system that passengers place on their tray tables. The 3-pound system, which holds 64 full-length movies and hours of digital music, cartoons and TV sitcoms, is a less expensive alternative to the traditional onboard in-flight systems that cost as much as $1 million per plane to install. A licensing arrangement with Twentieth Century Fox allows APS to reprogram the units every 60 days with new movies right before they go to video.

Continue reading this article - and everything on Entrepreneur!

We make some of our best content available to Entrepreneur subscribers only. Become a subscriber for just $5 to get an ad-free experience, exclusive access to premium content like this, and unlock special discounts.

Entrepreneur Editors' Picks