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Survey Says . . .

Market research on the cheap is just a click away.

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This story appears in the September 2004 issue of Entrepreneur. Subscribe »

Q: How can I use market research to make decisions on new and current products, promotions and product positioning?

A: It makes sense to check in with your market to see how you can better meet people's needs. But how do you do that, short of hiring a pricey market research firm?

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