Smart Ideas 11/04
Golf course advertising, air from paradise and more
company that prints advertising used in and around golf courses
Who: Andy Yocom of Invision Golf Group Inc.
Where: Peachtree City, Georgia
When: Started in June 2003
While golfing with his brother one day, Andy Yocom saw prime advertising space on the flags on the course. He and his brother Timmy reasoned that any marketing messages would get prominent attention if they were placed on the flags, since golfers focus on them when they take their shots.
Continue reading this article -- and everything on Entrepreneur!
Become a member to get unlimited access and support the voices you want to hear more from. Get full access to Entrepreneur for just $5!