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Remote Control

Allowing sales reps to work off-site definitely has its perks, but before you try it, be sure telecommuting makes sense for your business.

This story appears in the December 2004 issue of Entrepreneur. Subscribe »

If you were to unearth a method to retain premier talent, reduce overhead expenses and punch up sales productivity, you'd likely do somersaults of glee, yes? One way to potentially achieve all three is to allow your sales reps to work from home. Take a look at the following considerations to see if telecommuting reps make sense for your enterprise.


  • Helps you retain talent: For many sales reps, eradicating the daily commute and required cubicle time can keep them happy enough to stay with your company long term. "The flexibility of working remotely can be the difference between keeping and losing your best employees," explains Steve Watts, CEO of Bold Approach Inc., a Boise, Idaho, firm that helps companies implement rapid-growth strategies.

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