Resources 02/05
This story appears in the February 2005 issue of Entrepreneur. Subscribe »
FREECONFERENCE.COM
Freeconference.com offers a web-based teleconferencing service 24
hours a day, providing a secure and private venue available to
anyone. the site offers a step-by-step online interface that lets
you schedule and manage conference calls from any browser at your
convenience, without the assistance of an operator. it allows a
maximum of 100 callers and three hours per call.
READY
BUSINESS
The U.S. Department of Homeland Security, in partnership with a
variety of business organizations, launched Ready Business to help
businesses plan for emergencies, such as hurricanes or terrorist
attacks. The site covers how to stay in business, talk to employees
and protect your investment, and allows visitors to download
material via PDF and MP3 for free.
CYMFONY
Cymfony is an online application that monitors the buzz surrounding
your business. This service scans all online and offline media,
broadcast mentions, message-board postings, blogs and more,
capturing what journalists and consumers are saying about your
company. Once it collects the data, Cymfony generates intelligence
reports that can measure your brand's share of voice,
visibility, buzz, impact and media citations. Subscription packages
start at $30,000 per year.
OPTIN EMAIL DIRECTORY
This opt-in directory site is an online reference tool for finding
vendors across a variety of categories and regions. Visitors can
evaluate local vendors for free, and advertisers can benefit from
generating self-qualified sales leads and targeted exposure. The
opt-in e-mail list allows users to target by subscriber, budget and
project.
THE
MENORING ADVANTAGE (DEARBORN TRADE)
This book helps you start a successful mentoring program. Author
Florence Stone addresses both those who are selecting a mentor and
those implementing programs. She teaches readers how to use
business mentoring for developmental and strategic purposes as well
as how to avoid pitfalls involved with mentorship.
MARKETINGSHERPA
MarketingSherpa.com guides marketers, just as the sherpas of nepal
guide climbers up mount everest. well, maybe it's not exactly
the same, but MarketingSherpa.com does provide marketers with
statistics, case studies and e-mail marketing newsletters.
SPIDER SIMULATOR
Find out how search engine spiders see your website. Spider
Simulator grades the optimization of your website based on page
description, keywords, page size, image descriptions and more. Each
category is given an explanation so the troubled spots on your site
can be fixed. Spider Simulator is free--just submit your company
name and URL, and see your site through the eyes of other search
engines.
