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Nail the Sale

Need some surefire ways to seal the deal with customers? Master these 5 tips, and you'll be ready for any sales situation.

This story appears in the March 2005 issue of Entrepreneur. Subscribe »

We have all read books, gone through training, listened to tapes or followed scripts on how to make a successful sales call. But real life isn't scripted, and you can't control how your prospect is going to respond, no matter which step or piece of advice you're trying to follow.

There are some fundamental skills, however, that can be adapted to fit any real-life sales situation. Master the following five tips, and you'll be able to proceed with confidence in your sales calls and come up with thoughtful, creative solutions for your customers.

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