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Projecting Success

Creating a business as your class project can earn you success inside and outside school walls.

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This story appears in the July 2005 issue of Entrepreneur. Subscribe »

Want to start a business and get college credit too? Do it as a class project. In a college setting, you get feedback and can revise your plan. Some students even take it a step further, turning their projects into real-life businesses.

Luke Skurman, 25, conceived of College Prowler, a publisher of over 200 guides to different colleges (including information on the local atmosphere, campus dining and so on), as an undergraduate class project while he was majoring in business administration with an emphasis in entrepreneurship. A junior-year course at Pittsburgh's Carnegie Mellon University required him to develop a business plan, so Skurman hashed out the idea with his professor. "We thought we would collect information [for the guides] and have an ad-based revenue model," says Skurman. Instead, his professor advised him to offer a product he could sell more readily, like the book itself.

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