Top Trending: 6 Ways to Build a Billion-Dollar Sales Machine

Demographics

<b></b>
  • ---Shares

13-to-21-year-olds influence 81% of their families' apparel purchases.
--National Retail Federation, October 2006

Among people 35-to-65 years old, 35% believed they would be pushed out of their job; 65% disagreed.
--ExecuNet, October 2006

46% of MySpace's unique visitors are 35 years old or older.
--Nielsen/NetRatings, October 2006

Roughly 39% of YouTube visitors have some college education.
--Quantcast Corp., October 2006

The average age for cell phone users--40--is less than MP3 players (41), handheld video games (42) and automotive GPS (50).
--Forrester Research, September 2006

75% of shoplifters are adults.
--Shopliftingprevention.org, September 2006

On average, gamers are 41 years old with an annual income of $55,000.
--comScore Media Metrix, September 2006

52% of the gaming audience are female.
--comScore Media Metrix, September 2006

By 2007, the buying power of Hispanics ($863.1 billion) will surpass that of African Americans ($847 billion).
--University of Georgia, September 2006

70.9% of teens say they are interested in becoming entrepreneurs; up from 64% in 2004.
--JA Worldwide, August 2006

Roughly 57 million American adults read blogs; 54% of bloggers are under 30.
--Pew Internet and American Life Project, July 2006

25% believe that the US is doing a poor job preparing the next generation of students to become scientists.
--Pepper Hamilton, May 2006

0.29% of the total adult population started a new business every month in 2005.
--Kauffman Foundation, June 2006

43% of working households were in danger in 2004 of having too little income to fund their retirement.
--The Center for Retirement Research, June 2006

47% of women rely on facts and information when making a decision and 53% rely on intuition, values and quality of relationship; 71% of men rely on facts and information while 29% focus on the other qualities.
--Center for Women's Business Research, June 2006

Men talk 16% more on their cell phones each month than women.
--Cingular, June 2006

To talk business, 33% of men use their cell phone compared to 14% of women.
--Cingular, June 2006

About 1-in-every-3 U.S. residents was part of a group other than single-race non-Hispanic white.
--U.S. Census Bureau, May 2006

Women are more likely than men to share a positive experience with a business (91% to 83%).
--Lucid Marketing, May 2006

Women are more likely than men to share an enjoyable product (95% to 89%).
--Lucid Marketing, May 2006

45% of children under the age of 5 are from a racial or ethnic minority.
--U.S. Census Bureau, May 2006

Kids from the age of 3 to 11 in the U.S. have a combined purchasing power of $18 billion; that amount is expected to reach $21.4 billion by 2010.
--Packaged Facts, May 2006

When asked, "What age do you think it would be too late to start your own business?" 60% responded "never too old."
--Yahoo Small Business/Harris Interactive, April 2006

By 2010, retirement plan rollovers will put another $13 trillion into baby boomers' hands.
--Tiburon Strategic Adviser, April 2006

Median household net worth rose less than 2% from 2001 through 2004.
--Federal Reserve Board, April 2006

Year 2005: The nation's personal saving rate (income minus consumption and interest payments) turned negative for the first some since 1933.
--Bureau of Economic Analysis, April 2006

Only 8% of America's affluent inherited their wealth.
--Harrison Group and Worth Taylor Harrison, March 2006

$762 billion: the buying power of the African American market; it's expected to reach $981 billion by 2010.
--The U.S. African American Market, February 2006

Baby boomers will transfer $10 trillion to later generations.
--Robert Avery, Cornell University, February 2006

The majority of boomer wealth is held in 12 million privately owned businesses, of which more than 70% are expected to change hands in the next 10-15 years.
--Robert Avery, Cornell University, February 2006

67% of moms say that although ads have some influence on their children, they ultimately make the purchasing decisions.
--BSM Media, January 2006

Fewer than 1/3 of all meals prepared at home are made from "scratch".
--"What, When and Where Americans Eat, January 2006

Roughly 25% of all meals eaten at night in America are eaten in a restaurant.
--"What, When and Where Americans Eat, January 2006

1.1 years: the average time a Gen X worker in his 20s stays at each job.
--Researchers Charlotte and Laura Shelton

57% of new mothers worked full time while pregnant, an increas of 17% since 1961-1965.
--Census Bureau, November 2005

65% of new mothers return to work within a year
--Census Bureau, November 2005

The buying power of the Hispanic population is expected to reach $1.1 trillion by 2010.
--Packaged Facts, September 2005

76.9 million: the estimated number of baby boomers in the United States.
--MetLife Mature Market Institute, September 2005

There are 73 million people under the age of 18 in the United States.
--Forrester, October 2005

94% of U.S. and Canadian consumers between the ages 12 and 21 own some device for video game play.
--Forrester, October 2005

African-Americans control $761 billion in buying power in the United States and that figure is expected to reach $1.0 trillion by 2010.
--Selig Center for Economic Growth, September 2005

Texas, Hawaii, New Mexico and California's populations are more than 50% minority.
--Census Bureau, August 2005

Next Article:
Sleep In and Make Millions: Why You Don'...
OK

This website uses cookies to allow us to see how our website and related online services are being used. By continuing to use this website, you consent to our cookie collection. More information about how we collect cookies is found here.