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A Site to Be Seen

Setting up an e-commerce site? Here's everything you need to know to do it right.

By
This story appears in the March 2006 issue of Start Up.

So you want to set up an e-commerce site. While it may seem daunting at first, don't fret. The following is an overview of different ways to go about it. Simply pick the one that's right for you, and log on.

Going Solo

Many experts and entrepreneurs believe that building your own website is a no-brainer, thanks to the inexpensive, easy-to-use and sophisticated e-commerce services available.

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