Ask Entrepreneur - Closing the Sale

How Can I Get My First Few Clients?

I'm the co-founder of a new business consultancy that deals mostly in statistical analysis. We are really good at statistical analysis but not so good at getting clients. We are a small team of five dedicated people. None of us have much idea about how to approach companies. How should we approach potential clients and what preparations should we do before we meet? Also, how can we convince them to give us just a single chance to prove ourselves?

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