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How to Use Facebook Groups to Grow Your Community and Increase Your Reach

Facebook Groups are the place to connect with other like-minded people and are becoming increasingly important for brands and businesses aiming to cultivate a community.

How to Make Your Facebook Cover Photo Stand Out

Your Facebook cover photo is one of the first things people see when they visit your Facebook Page.

How to Keep Up With Social Media Updates in 10 Minutes a Day

Keeping up with new changes on the various social media platforms is essential to staying ahead on social media.

18 Ways to Use 'Social Proof' to Boost Your Marketing

Science plays a key role in marketing, especially the science of psychology.

7 Social Media Analytics and Reporting Tips for Becoming a Data-Savvy Marketer

Social networks provide us with a ton of data about our posts but it can be hard to distinguish the signals from the noise.

17 Ways to Get More Views, Engagement and Shares on Your Facebook Videos

With Facebook constantly evolving and introducing new features, your video marketing strategy has to evolve too.

How to Use Instagram's Search and Explore Tool to Boost Your Instagram Marketing

Instagram places a big emphasis on search and discovery of content. It's one of the few social media platforms with a Search and Explore tab in its app.

How to Hire a Top Social Media Manager

Writing a great social media manager job description is not an easy task.

13 Proven Tips on Running Successful Social Media Campaigns

Running social media campaigns can be quite different from managing your social media profiles on an ongoing basis.

18 Must-Attend Social Media Conferences in 2017

Here's a list of the top social media marketing conferences for this year.

Everything You Need to Know About Instagram Takeovers

Instagram takeovers are an incredible way for brands, individuals and influencers to collaborate and cross-promote content.

9 Powerful Time-Saving Tips to Help Grow Your Brand on Instagram

With over 600 million users across the globe, Instagram is quickly becoming a focal point for businesses of all sizes.