Barry Lalanne

Barry Lalanne

E-Commerce Category Manager, Collinson Latitude.

Barry Lalanne is the E-Commerce Category Manager at Collinson Latitude.

Local Insights Equal Global Success: Is Your Loyalty Program Ready For Glocalization?
Growth Strategies

Local Insights Equal Global Success: Is Your Loyalty Program Ready For Glocalization?

Brands must blend globally available flagship products and services with a carefully curated range of locally relevant items.