Brian Hughes

Brian Hughes

Guest Writer / CEO of Integrity Marketing & Consulting
Brian Hughes is the founder and CEO of Integrity Marketing & Consulting, where he helps his clients build powerful brands through inbound marketing. He is a frequent contributor to several other sites.

More From Brian Hughes

Leadership

'Strategy Made Personal': the Advice This CEO Offers America's Top Business Minds

Whether you're an entrepreneur building your first team or a small business owner, you need to know how to lead. Here are three essential tips.
Feedback

Synthesizing Startup Feedback: What to Use, What to Ignore

Sure, it's satisfying to prove the naysayers wrong. But sometimes what they say is right.
Scaling

Scaling Your Startup: 3 Secrets From an Entrepreneur Who Made it Work

The real work begins when you start to grow and scale your company. Here is how one entrepreneur made it work.
Growth Strategies

How to Increase Profits by Focusing on the Needs of Customers

How a water softener company boosted sales with moves as simple as changing its ecommerce platform and hiring an AdWords advisor.
Competitive Advantages

Competing in a Corporate-Dominated Industry

How a drug rehab center in San Jose put a different spin on services the corporate world offers. One was a "positive outcome" guarantee.
Digital Marketing

3 Digital Marketing Lessons From a Lawyer Focused on the High Seas

For instance, thought leadership is big right now, but you've got to show it, not just tell it.
Trust

The Importance of Building Trust Online

If you fail to work at it and cultivate it and maintain it, you could be leaving a great deal of money on the table.
Digital Marketing

3 of the Top Opportunities and Challenges for Digital Marketing in 2017

Local search, online reputation management and a consistent, curated social media profile are three digital marketing essential for every startup in 2017.
Human Resources

The Hidden Costs of Undervaluing Human Resources

Effective talent-management systems combine traditional HR functions with newer elements like talent development and retention.
Competition

Tech Entrepreneur Zain Dhanani Explains the Importance of Intense Specialization

Today's startups are hot on large internal teams to handle everything from product quality assure to complex advertising analytics. But not at Tinsli. Here's why.
Technology

How Technology Is Rapidly Changing the Way Things Get Done Across Industries

One study says that 47 percent of U.S. jobs could potentially be replaced by automation over the next 20 years. How's your business handling that prospect?
entrepreneur stories

From Selling Water on the Street Corner to a Multi-Million Dollar Online Business

Army vet Emanuel "Manny" Hernandez beat the odds to embody the American Dream. Here's how he did it.
Social Entrepreneurs

5 Reasons Why Sustainability and Social Issues Attract Customers

Consumers want to feel good about the companies they buy from. What's your company doing to help that happen?
Ready for Anything

3 Inbound Marketing Best Practices to Steal for 2017

Converting leads into sales is increasingly difficult due to today's digital fragmented, chaotic digital landscape. Here's what to do.
Ready for Anything

How to Retain More Customers Without Spending a Dime

Sourcing new customers has to be a daily priority. If you're not selling, you're not in business; all you've got is a hobby.
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