More From Eric Siu
The best customer acquisition strategy includes at least equal attention on keeping the customers you already have.
The greater the value you give customers, the more they will trust you with their email addresses.
What's important? What's not? Learn to assign your tasks to categories of importance in order to manage the load.
Trust, consistency, quality and branding are all good ways to court high-end customers.
Rhyming schemes and funny memes work because humans respond to recognizable patterns. Help them embrace your brand message by telling stories that feel familiar.
The longer people look at your site, the more time you have to convince, convert and connect with them.
Did you even know there's a difference? And what are you prepared to do about it, to boost your SERPS?
Launching a Business
If your idea winds up being a dud, you're better off knowing that after a $100 investment than a $100,000 one.
The first step is to establish your customer persona, your customer's need.