Gene Marks

Gene Marks

Entrepreneur Leadership Network VIP
President of The Marks Group

More From Gene Marks

Customer Feedback

You Never, Ever Want to Run Your Business Like Gogo

Selling people something that surprises them when it works is no way to cultivate customer loyalty.
Marketing

The Best Marketing Advice You've Never Received

Stop making a fetish of technology and start focusing on the people you need to hire to use it.
Surge Pricing

It's Not Just Uber That Profits From Surge Pricing

People who need a ride to the airport or home spit "surge pricing'' but when did supply and demand become a reviled concept?
Accountants

3 Red Flags That Your Tax Accountant Is an Idiot

An accountant you can't get him on the phone or who doesn't know who you are after April 15 is worthless.
Disciplining and Firing

Why Jeffrey Lurie Makes More Money Than You

The Eagles owner fired the team's head coach, with no ready replacement and apparently without consulting anyone.
Holidays

5 Reasons Business Owners Dread the Holidays

Nobody works or does business but everybody wants their bonus and a really nice party.
Small Business Saturday

It's Naive for Small Business to Expect Much From Small Business Saturday

Customers think warmly of small businesses in principle but it's price, service and quality that decides where they buy.
Holiday Parties

To Host the Best Holiday Party Hand Out Bonuses and Go Home

To make your office party less of an ordeal for your team, tell them thanks for working hard and then leave them alone.
Office Tech

Technology You Bought But Won't Learn to Use Is Money Wasted

Remarkably few businesses invest the time, much less money, to maximize software they own but don't really understand.
Running a Business

The Only Report You Need to Run a Successful Business

And the best part? It won't cost you anything extra and it'll be available in a Flash.
Entrepreneurship

5 Reasons Why It Sucks to Be an Entrepreneur

You may make more money over your lifetime as a business owner, but at what cost?
Expenses

Things Always Cost More Than You Think

No, there's no such thing as a free puppy, and that employee will cost you way more than just a salary.
Behavior

Adopt This Mindset and Never Be Late Again

If you, or someone in your life, chronically shows up after the scheduled time, it's time for a change.
Marketing

4 Harsh Marketing Lessons From 4 Small-Business Owners

We don't have the time or the resources to carefully think through everything. So we do a lot of things by our gut. Sometimes things turn out OK. Sometimes, well -- it's not so good.
Writing

You Won't Sell a Lot of Books, But That's Totally OK

Are you envious of Harper Lee's success? Too bad. You'll never reach that level of success. But does that really matter?