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Guy Deslandes

Guy Deslandes

Guest Writer / E-Commerce Sales Director, Collinson Latitude

Guy Deslandes is the e-Commerce Sales Director at Collinson Latitude, where he is responsible for global pre-sales of iRedeem and for client and merchant relationships. He has over 25 years’ experience working in loyalty and partnerships. Guy Deslandes is the e-Commerce Sales Director at Collinson Latitude, where he is responsible for global pre-sales of iRedeem and for client and merchant relationships. He has over 25 years’ experience working in loyalty and partnerships.

Marketing

The Changing Role Of A Loyalty Marketer

The Middle East's consumers have evolved. They expect more in return for their business than ever before.