Gwen Moran: Page 16
Writer and Author, Specializing in Business and Finance
GWEN MORAN is a freelance writer and co-author of The Complete Idiot's Guide to Business Plans (Alpha, 2010).
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Latest: Page 16
Intuit Program Awards Grants to Help Spur Local Jobs
Need a nudge to hire a new employee? The financial software company is offering funding to small businesses that create jobs.
Four Common Startup Money Mistakes
Good financial management is key to startup success. You can get your business off to a sound start if you can avoid these money traps.
Create Card-Free Rewards Programs with Apps
Cardboard punch cards and laminated key-ring tags are so last year. These apps can help you put your rewards program on smartphones.
An Insider's Take on Attracting Angel Investment
James Hunt, an angel investor and adjunct professor at Georgetown University's McDonough School of Business, shares his secrets on getting attention from financial backers.
Hacking the U.S. Census for Market Research
The every-decade survey can offer insights on demographics and competition for determining potential markets.
Five Questions Your Business Plan Must Answer
Business plans don't have to be a lengthy ordeal. But you're more likely to get off to a good start if you think through critical questions about how you'll make money and run the show.
