Jane Porter

Jane Porter

Writer and editor

Jane Porter is a freelance writer and editor based in Brooklyn, NY. You can find more of her work at Janeroseporter.com

7 Steps to Regaining Your Focus
Leadership

7 Steps to Regaining Your Focus

If you're prone to distraction, these techniques can help you refocus in as little as 60 seconds.
5 Mistakes to Avoid With Free Shipping
Growth Strategies

5 Mistakes to Avoid With Free Shipping

Free shipping can entice customers to buy your product, but make sure it doesn't lead you awry. Here are common mishaps to be aware of.
10 Questions Every Entrepreneur Needs to Ask Suppliers
Ready To Launch

10 Questions Every Entrepreneur Needs to Ask Suppliers

Consider this your vendor checklist, from costs and payment options to purchasing terms and sell-through. We've got you covered.
Seven Secrets to Cold Calling Success
Marketing Bootcamp

Seven Secrets to Cold Calling Success

Many business owners dread picking up the phone to reach potential customers or investors for the first time. Here are seven tips to overcome your fears and prepare to win.
5 Creative Packaging Ideas to Delight Your Customers
Marketing Bootcamp

5 Creative Packaging Ideas to Delight Your Customers

You may not have the budget or visibility of larger brands, but you can still capture customers' attention and create buzz with your product. Here are tips for (literally) thinking outside the box.
7 Effective Ways to Promote Free Shipping
Marketing Bootcamp

7 Effective Ways to Promote Free Shipping

Free shipping can help get customers to buy and boost the size of their orders. Here's how to make sure they're aware of your offer.
10 Ways to Trim Shipping Costs
Growth Strategies

10 Ways to Trim Shipping Costs

Small businesses can benefit from discount offers, regional carriers and hybrid delivery service.
Five Retail Design Myths Debunked
Growth Strategies

Five Retail Design Myths Debunked

Be creative in your store design and take a skeptical view of the conventional wisdom.
Spotlight: Justin's Nut Butter's Justin Gold, Entrepreneur of 2012 Finalist
Entrepreneurs

Spotlight: Justin's Nut Butter's Justin Gold, Entrepreneur of 2012 Finalist

Justin Gold founded his organic nut butter company after his roommates couldn't stop eating his homemade creations. His commitment to healthy foods makes him a finalist for Entrepreneur of 2012.
Spotlight: Acucela's Ryo Kubota, Entrepreneur of 2012 Finalist
Entrepreneurs

Spotlight: Acucela's Ryo Kubota, Entrepreneur of 2012 Finalist

Ryo Kubora performed nearly a thousand eye surgeries and discovered the gene that causes glaucoma, before starting his biotech company, Acucela. His innovation in the field of eye diseases makes him a finalist for Entrepreneur of 2012.
Spotlight: Sentek Global's Eric Basu, Entrepreneur of 2012 Finalist
Performance Ignited

Spotlight: Sentek Global's Eric Basu, Entrepreneur of 2012 Finalist

Former Navy Seal Eric Basu founded his cybersecurity company Sentek Global in 2001 while working from his living room. His determination makes him a finalist for Entrepreneur of 2012.
Entrepreneurs Who Turned Hobbies into Million-Dollar Businesses
Ready To Launch

Entrepreneurs Who Turned Hobbies into Million-Dollar Businesses

These business owners started with an enjoyable pastime and learned marketing, finance and other business skills to find success doing what they love.
Spotlight: Adafruit Industries' Limor Fried, Entrepreneur of 2012 Finalist
Entrepreneurs

Spotlight: Adafruit Industries' Limor Fried, Entrepreneur of 2012 Finalist

Limor Fried created her open-source hardware and electronics company, Adafruit Industries, in her MIT dorm room. The story of how she grew her business makes her a finalist for Entrepreneur of 2012.
5 Ways to Rekindle the Passion for Your Business
Entrepreneurs

5 Ways to Rekindle the Passion for Your Business

If you see signs of burnout, you can take steps to reinvigorate your business -- and yourself.
7 Low-Cost Design Ideas for Small Retail Spaces
Growth Strategies

7 Low-Cost Design Ideas for Small Retail Spaces

Consider these unique ways to design a compact store to look bigger and accommodate more merchandise.