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Jennifer Wang

Jennifer Wang

Guest Writer / Writer and Content Strategist
Jennifer Wang is a Los Angeles-based journalist and content strategist who works at a startup and writes about people in startups. Find her at lostconvos.com.

More From Jennifer Wang

Entrepreneurs

Inside the Competitive Mind of Billionaire Mark Zuckerberg (Infographic)

We put Facebook's founder under the microscope to dissect his ongoing drive to compete--even though the results can be a total fiasco.
Technology

The Startup Success Story Behind the Band of the Day App

The Band of the Day daily music-discovery magazine app lets musicians be seen and heard.
Entrepreneurs

How Syyn Labs Brings Creative Visions to Life

The boot-strapped production company finds its niche in wild spectacles.
Entrepreneurs

Geoloqi Makes it Easier to Make Apps Smarter

Startup offers a turnkey platform to add new geolocation functionality to apps and mobile devices.
Entrepreneurs

Tonic Health Brings Fun and Games to Boring Health Forms

The Menlo Park, Calif.-based company is using technology to help healthcare providers create more appealing questionnaires.
Technology

How a B2B Website Made an Emotional Connection With Customers -- And Saw Conversions Soar

A small-business consultant finds success online by embracing her website's limits and tweaking her message.
Marketing

How Social Media Saved a Hollywood Landmark

The Roxy Theatre on Hollywood's Sunset Strip was on its way down when Nic Adler took over and restored it to prominence in the North American music scene.
Growth Strategies

BlogFrog and the Power of Moms

BlogFrog is capitalizing on the massive influence of mom bloggers with its brand-sponsored conversations and communities. The network's agency clients and star writers are also reaping rewards. But as...
Starting a Business

How Three Businesses Broke Into the Mommy Market

These entrepreneurs tapped into a lucrative market -- and so can you.
Marketing

How a Cafe Chain Rebranded With a Pro Surfer

A chain rebrands with a local focus, a surf theme and a celebrity endorsement.
Starting a Business

Skincare Startup's Lesson for Online Brands: Looks Matter

The owner of a skincare line wises up to a basic tenet of packaging and watches online sales take off.
Starting a Business

Is Starting a Business an Art or a Science?

When it comes to launching a business, should you trust your gut or employ a more analytic approach? Professor Steve Blank and behavioral economist Kay-Yut Chen square off.
Growth Strategies

How Motorcycle Designer Erik Buell Got His Vroom Back, Post Harley-Davidson

The trailblazing entrepreneur followed up a disastrous collaboration by launching a new company, a showcase for innovative racing bikes. But can it get the funding it needs?
Starting a Business

Five Things to Do Before Your SXSW Launch

A good showing at Austin's South by Southwest Interactive festival can carry you down the path to startup glory. Here's a last-minute checklist.
Marketing

10 Lessons in Brilliant Marketing

From viral campaigns to virus campaigns, we pick the 10 marketing initiatives in 2011 that hit on that winning combination of great idea, perfect timing and flawless execution.