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Jennifer Wang

Jennifer Wang

Guest Writer / Writer and Content Strategist

Jennifer Wang is a Los Angeles-based journalist and content strategist who works at a startup and writes about people in startups. Find her at lostconvos.com.

Anatomy of the Game

The global gaming industry is expected to reach $40 billion in revenue by 2012.1 Here are some cheat codes to help you win a piece of it.
Starting a Business

How ShareSquare Is Leading the QR-Code Marketing Pack

This Los Angeles-based company helps fans connect with bands and brands using quick-response codes. Plus, a look at other game-changers in the social-media space.
Technology

How Polyvore Became a Trend-Setter in Social Shopping

This online community tells your network what to wear. Plus, a look at more ground-breakers in social commerce.
Growth Strategies

How Betterworks Is Helping Startups Perk Up Their Perks

This Santa Monica, Calif.-based service boosts benefits for strapped startups. Plus, a look at game changers in the startup business-to-business space.
Marketing

Guy Kawasaki on the Art of Enchantment

The business guru shares his views on how to be really winning.
Leadership

Patagonia Founder Yvon Chouinard on His Latest Social Venture

Patagonia founder Yvon Chouinard is using music, fish and--of course--clothing to fuel environmental causes.
worth-knowing

An Online Jukebox Makes Music a Social Experience

Forget buying CDs or even downloading MP3s. With Rdio's streaming service, music moves from a purchase decision to a social experience.
Entrepreneurs

How Marlo Scott Ditched the Big Office and Big Salary to Get Her Sweet Revenge

Marlo Scott transcended the whole sticky-sweet cupcake trend with a genius concept--serve them with booze!
Growth Strategies

Upcycling Becomes a Treasure Trove for Green Business Ideas

Forget recycling. Reusing materials discarded in the manufacturing process is a growing force behind a fresh new industry.
Project Grow

How Airbnb Can Make Business Travel More Fun

Next time you hit the road on business, skip the hotel and check into an igloo or castle instead.
Take It From The Pros

At South By Southwest, Here's Your To-Do List

For the lucky entrepreneurs in bright sunny Austin this week, here are a few musts to fill out your itinerary.
Marketing

How to Clean Up Your Online Reputation

Skweal takes complaints out of the public forum, giving businesses a chance to make good
Starting a Business

How to Buy a Business

A business matchmaker on how to size up a company for sale.
Finance

Y Combinator's Paul Graham on Why Some Companies Get His Cash and Others Don't

Paul Graham spills: Why some companies get his cash and others don't
Starting a Business

A Surprising Business Idea

Who doesn't like a good mystery? Three entrepreneurs deliver the unexpected.