Jim Joseph

Jim Joseph

Marketing Master - Author - Blogger - Dad

Jim Joseph is the chief integrated marketing officer and president of the Americas for New York-based communications agency Cohn & Wolfe, part of the media company WPP Group PLC. He is the award-winning author of The Experience Effect series, teaches marketing at New York University, and is on the board of directors for the number one branding school in the country, The VCU Brandcenter. Joseph's new book, Out and About Dad, chronicles his unique journey as a father during a unique time in our cultural evolution.

No One Should Feel Guilty for Jumping Off or for Staying on at a Job. Me, I Jumped!
Ready To Launch

No One Should Feel Guilty for Jumping Off or for Staying on at a Job. Me, I Jumped!

Starting a business or sticking with a career is a personal decision that requires a lot of soul searching and a thorough understanding of what you personally want out of life.
Life Is Messy. So Go Ahead and Eat Pizza in the Car.
Work-Life Balance

Life Is Messy. So Go Ahead and Eat Pizza in the Car.

I used to try to implement a "no food in the new car" policy. It's not worth it.
Giving Confidence Creates a Happy Family at Home and a Successful Team at Work
Confidence

Giving Confidence Creates a Happy Family at Home and a Successful Team at Work

No matter what stage of development you're in domestically or professionally, making those around you feel confident is key.
Giving Feedback Is Far Better Than Giving an iPad. Just Sayin'.
Customer Experience

Giving Feedback Is Far Better Than Giving an iPad. Just Sayin'.

Helping others to be the best they can be is the best gift you could ever give.
Grab a Margarita on a Wednesday Night With Your Spouse, Friend or Co-Worker. It'll Work Wonders.
Relationship Building

Grab a Margarita on a Wednesday Night With Your Spouse, Friend or Co-Worker. It'll Work Wonders.

A mid-week night out is refreshing and adventurous and will make any relationship in your life stronger.
There's Nothing Wrong With Going Off On a Rant -- as Long as You Do It Properly
Stress Management

There's Nothing Wrong With Going Off On a Rant -- as Long as You Do It Properly

It's hard to hold back your feelings when something bothers you, but be sure to follow these three tips when the rage takes hold.
Come From a Place of 'Yes'
Positivity

Come From a Place of 'Yes'

"No" just puts up a speed bump to what will eventually have to happen anyway. So why not just skip all of that drama, and start out with "yes."
'Divide and Conquer' Is the Only Way to Get the Job Done
Teamwork

'Divide and Conquer' Is the Only Way to Get the Job Done

You cannot be a successful entrepreneur all by yourself. You've got to rely on solid teamwork.
4 Lessons Learned From This Year's Super Bowl Advertising
Marketing Bootcamp

4 Lessons Learned From This Year's Super Bowl Advertising

From the Doritos and Heinz dogs to Lady Gaga's show-stopper, even the little guys can learn what and what not to do given promotional opportunities.
Cut People a Break. You Never Know What They're Going Through.
Communication Strategies

Cut People a Break. You Never Know What They're Going Through.

Your co-workers might be smiling, but you have no idea what turmoil might be brewing inside.
Why Our Best Intentions Might Not Be Interpreted as the Best
Communication Strategies

Why Our Best Intentions Might Not Be Interpreted as the Best

When we don't state our intentions, we leave the recipients to interpret them as they will.
Why You Still Have to Dress for Success
Dress for Success

Why You Still Have to Dress for Success

Even in this era of jeans and T-shirts in the office, I still get dressed up -- for work, for fun and even for a weekend night at home.
Why I Learned to Sleep Standing Up
Entrepreneur Mindset

Why I Learned to Sleep Standing Up

For a time when my son was a baby, I had to adjust to a difficult sleeping position so he'd stop crying at night. And it worked. Here's what entrepreneurs can learn from this.
Exercise. It's the One Thing Everyone Can Do to Get Ahead in All Things.
Physical Fitness

Exercise. It's the One Thing Everyone Can Do to Get Ahead in All Things.

Not many pieces of advice apply perfectly to everyone. But this one does.
How Holiday Traditions Big and Small Bind Us Together
Holidays

How Holiday Traditions Big and Small Bind Us Together

Enjoy this annual time of family gatherings, work parties and hanging out with your kids in new pajamas on Christmas Eve.