John Ruhlin: Page 2

Founder and CEO of the Ruhlin Group

John Ruhlin is an entrepreneur, international speaker and author of Giftology. More relationship and referral strategies can be found at Giver's Edge.

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Latest: Page 2

Marketing

6 Hacks to Drive Massive Referrals

Don't plead. Don't bribe. Don't send chintzy gift cards. Instead, focus on the little things people appreciate.

Marketing

The Secret to Selling to Big Companies

You're smart; you're agile; you can do things the big guys can't. What's to worry about?

Business Process

The 3 Main Reasons You're Not Closing the Deal

Are you focusing on your client's real needs, or just the end result?

Social Media

5 Ways to Navigate Clients' Gift Restrictions

Show your clients some love -- without breaking the rules. You'll come out a winner.

Marketing

5 Ways to Grow Your Startup by Focusing on Mindshare

Cultivating relationships with a few key influencers is a faster route to success than competing for mass market attention.

Fundraising

Avoid These 4 Business Gift-Giving Faux Pas

"Don'ts" include gifts for your recipient's kids and encroaching on his or her personal style.