Kim T. Gordon
Kim Gordon is the owner of National Marketing Federation and is a multifaceted marketing expert, speaker, author and media spokesperson. Her latest book is
Maximum Marketing, Minimum Dollars
Newsflash! Here's how to reach newspaper readers in print, online or both.
Before you can beat your competitors, customers have to be able to tell you apart. Here are 3 steps to becoming the leader of the pack.
Make outdoor events your ticket to getting noticed this spring.
Want a formula for overcoming objections? The key is to ask the right questions.
Word-of-mouth from key influencers can get your business' stream of referrals flowing. Here's how.
Tough economic times demand productive ads. Learn the 4 most critical elements for ads that get results.