Kim T. Gordon: Page 7

Kim Gordon is the owner of National Marketing Federation and is a multifaceted marketing expert, speaker, author and media spokesperson. Her latest book is Maximum Marketing, Minimum Dollars.

Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.

Latest: Page 7

Business News

No-Fail e-Mail

The art of writing e-mail marketing messages is a valuable one. So why haven't you mastered it yet?

Marketing

Evolution Theory

Your customers' tastes are always changing. Question is, are your marketing efforts doing the same?

Marketing

Creative Brainstorming Techniques

6 ways to come up with million-dollar marketing ideas

Marketing

'Tis the Season for Business Gift-Giving

Don't have a lot to spend? With a little creativity, you can still let your business associates know you care.

Marketing

Fame and Fortune

A campaign starring a celebrity spokesperson could be the ticket to off-the-chart marketing success.

Marketing

Selecting the Best Media for Your Ad

Don't waste time and money. Here's how to choose the best place for your ads the first time.