Kim T. Gordon: Page 7
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No-Fail e-Mail
The art of writing e-mail marketing messages is a valuable one. So why haven't you mastered it yet?
Evolution Theory
Your customers' tastes are always changing. Question is, are your marketing efforts doing the same?
'Tis the Season for Business Gift-Giving
Don't have a lot to spend? With a little creativity, you can still let your business associates know you care.
Fame and Fortune
A campaign starring a celebrity spokesperson could be the ticket to off-the-chart marketing success.
Selecting the Best Media for Your Ad
Don't waste time and money. Here's how to choose the best place for your ads the first time.