Luke Williams
Head, Customer Experience (CX) at Qualtrics; Author
publications; he was co-author of a Harvard Business School case study.
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest
Believing Any of These 4 Customer-Experience Myths Could Sink Your Brand
There's a reason why Adidas' Boston Marathon 'congratulatory' email didn't kill the brand.
More Authors You Might Like
-
John Rampton
Entrepreneur and Connector
-
Kirill Gurskiy
Managing Director of GEM Capital
-
Alex Goryachev
AI Executive & WSJ Bestselling Author
-
Emily Rella
Senior News Writer
-
Lucas Miller
Founder of Echelon Copy LLC
-
Amanda Breen
Senior Features Writer
-
Jessica Wong
Founder and CEO of Valux Digital and uPro Digital.
-
Cathy Thorpe
CEO, Nurse Next Door