Marc Wayshak: Page 4

Sales Strategist and Author

Marc Wayshak is the author of Game Plan Selling . As a sales strategist, he has created a system aimed at revolutionizing the way companies approach selling.

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Latest: Page 4

Resumes & Interviewing

5 Things You Should Not Do When Hiring for Your Organization

Avoid common hiring pitfalls and add more superstars to your roster. Put a staffing system in place and consult existing employees.

Marketing

5 Ways to Stop Your Sales-Pitch Email From Getting Trashed

Getting a prospect to read an email from a salesperson can be tricky. Here are a few tips on getting people to open your email, pay attention to the message and act.

Marketing

What You Could Learn From Budweiser's Heart-Melting Ad

The beer company has been on a roll. Here's how you can apply its success to your marketing.

Marketing

3 Tricks to Building Value When You Sell

If you want to set yourself up for failure, pitch features. If you want to be successful, focus on the end outcome.

Growing a Business

9 Ways to Beat the Competition By Selling Less

Prospective customers can spot old-school sales tactics from a mile away. Here are nine ways to stand out from your competition by being less of a salesperson.

Marketing

The Secret to Closing More Sales: Talk Less

Most sales people do way too much talking. Here are seven ways to talk less and get more from customers.