Mario Sorribas Fierro

Mario Sorribas Fierro

More From Mario Sorribas Fierro

Professional Image

Know the five rhetorics to repair your public image

Time and time again, celebrities, politicians and organizations use rhetoric to excuse their failure to comply with laws and commitments. Today I tell you how to identify them and what you can learn from them.
Social Media

How to Combat False Information Without Resulting to Insults

In 2008, visionary Paul Graham created a list of things to keep in mind when making an argument. Here they are, explained in layman's terms.

Do You Want to Make an Impact With Stories? Choose Good Metaphors.

For thousands of years, metaphors have helped make the most complex ideas available to everyone.

The Story that Will Bring Us the First Post-Covid Tourist

Despite the dire situation of world tourism, some companies are beginning to fine-tune their commercial storytelling.

Storytelling for the vaccine: the story that can save your life

Up to 50% of the population say they would not get the COVID vaccine. A theory explains this paradox and storytelling plays an essential role in it.

Storytelling Total: The Story of Companies That Survive in Time

Companies that don't value relationships deserve bad stories from their employees.
Crisis Management

Storytelling vs. Uncertainty: How 'Scenario Planning' Will Help You Decide in the Future

Scenario narrative helps us make complex decisions in the present based on plausible stories about the future.
Entrepreneurial Life

Do Not Digitize the Story of Your Company Anymore: Humanize It!

Business stories are more effective if they focus on the feelings of the users and not on the benefits of the products.