Melissa Campanelli

Melissa Campanelli is a technology writer in Brooklyn, New York, who has covered technology for Mobile Computing & Communications and Sales & Marketing Management magazines. You can reach her at mcampanelli@earthlink.net.

Marketing Bootcamp

Tapping Into the Gift Market

Want strong sales all year? Use your site to tap into the gift market.
Marketing Bootcamp

Are Talking Avatars Right For Your Site?

Talking avatars are a friendly way to connect with site visitors.
Marketing

Add Click-to-Call to Your Site

Connect with customers by adding a click-to-call feature to your site.
Technology

Time to Update Your Website?

Updating your website doesn't have to be a headache.
Marketing Bootcamp

Is Affiliate Marketing Right For You?

Partnering with a site like Amazon.com can put the wind in your sails.
Technology

Should You Firefox-Enable Your Site?

Should you redesign your site for Firefox?
Marketing Bootcamp

Testing Your Site

Find out what works best by using A/B testing on your website.
Technology

How to Set Up an E-Commerce Site

Setting up an e-commerce site? Here's everything you need to know to do it right.

How to Set Up an E-Commerce Site

Setting up an e-commerce site? Here's everything you need to know to do it right.
Technology

Do You Have a Site Backup Plan?

A plan can help you keep your website running in a time of crisis.
Starting a Business

A Site to Be Seen

Setting up an e-commerce site? Here's everything you need to know to do it right.
Technology

Keep Your Site Up During Times of Crisis

A plan can help you keep your website running in a time of crisis.
Marketing

Serve 'Em Right

When it comes to customer service on the web, think big.
Technology

Offer Flexible Billing Options

Offer customers flexibility with a "Bill Me Later" payment option.
Marketing

Dealing With Online Returns

Ride the wave of post-holiday send-backs like a pro.
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