Mikal E. Belicove: Page 13
Mikal E. Belicove is a market positioning, social media, and management consultant specializing in website usability and business blogging. His latest book, The Complete Idiot’s Guide to Facebook, is now available at bookstores.
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Latest: Page 13
How Do Your Sales Leads Measure Up?
Here are a few ways to check the effectiveness of online business generation by developing a lead-scoring model.
Why the Numbers Are Stacked Against Daily Deal Sites
Costly deals on unfocused group-buying sites with an audience full of bargain hunters is proving to be the wrong approach.
Why Savvy Businesses Field Customer Questions on Twitter
The majority of Twitter users are likely to make a purchase from your company if you've answered a tweeted query.
Taking the 'I' Out of Business Posts on Facebook
To better express its collective efforts, a business should use the word 'we' in social media communications.
Groupon By the Numbers: From Startup to IPO
The 'deal-of-the-day' website has filed for an IPO, and it's growth is nothing less than staggering.
Five Dos and Don'ts for Businesses on 'Empire Avenue'
Consider these tips if you're thinking about taking your business public on this social networking site.
