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Mikal E. Belicove

Mikal E. Belicove

Guest Writer /

Mikal E. Belicove is a market positioning, social media, and management consultant specializing in website usability and business blogging. His latest book, The Complete Idiot’s Guide to Facebook, is now available at bookstores. For more information, visit MikalBelicove.com.

Take It From The Pros

What You Need to Know About Facebook's Business Page Facelift

Timeline has finally arrived for business and brand Pages. But will your company benefit from the changes?
Marketing

Smartphones Become the Go-To Tool for Shoppers

As smartphone usage increases, bricks-and-mortar retailers could see their revenue drop. Here's how to stay ahead of the curve.
Technology

Is Your Website Lost in Translation?

Ignoring non-English-speaking customers limits your ability to tap new markets and grow revenues.
Marketing

Twitter Makes Room for Your Ad Dollars

Advertising on Twitter isn't without its challenges. Should you pay for promoted tweets?
Marketing

An Argument for Caution as Facebook Readies Mobile Ads

Here's why Facebook's next big move into mobile ads may be a boon -- or a bust -- for your business.
Finance

Do You Know What's In Your Business Credit File?

Why managing your business credit score is more important than you may think.
Growth Strategies

Main Street Merchants Aren't Deterred by Red Tape

As politicians vilify regulations on the campaign trail, consider the results from a recent survey of small-business owners. It seems regulations aren't as onerous as some think.
Business Moving Forward

Why You Should Consider an IT Audit

Does your company need an IT audit? Will it improve your bottom line?
Finance

Zuckerberg's $1 Salary and More: Parsing the Facebook IPO Filing

Facebook's IPO filing reveals a great deal about the company. Here's a brief overview.
Finance

The 10 Things Facebook Got Right Pre-IPO

Facebook has the potential to raise $10 billion in an IPO. Here's why that's possible.
Marketing

Understanding Google's New Page Layout Algorithm

Where you place ads on your website now matters more than ever.
Marketing

The 10 Ds of Creating a Social Media Use Policy

Every business needs a social media use policy, and here's how to create one.
Starting a Business

How Fine Art America Built Its Business by Bootstrapping

Before you even think about asking someone to invest in your business, consider what Sean Broihier of Fine Art America did.
Starting a Business

Why and How to Host a Hackathon

Short on programming talent or ideas? Consider hosting a hackathon.