Peter S. Cohan

Peter S. Cohan

Guest Writer
President of Peter S. Cohan & Associates

More From Peter S. Cohan

Success Strategies

6 Key Factors in Scoring a $1 Billion Valuation for Your Startup

The team and the market were ranked as most important keys, according to representatives of six companies that made it.
Talent Management

Could GE's Winning 4-Point People Strategy Work for Your Venture?

Your startup is not a conglomerate (yet), but this manufacturing firm can teach you how to manage your talent.
Growth Strategies

Does Your Startup Have a Strategy?

The way you make six key decisions can determine your new company's fate.
Business Planning

Facing Startup Uncertainty? Try 2 Different Ways to Plan for the Future.

New business owners often rely on prediction or creation logic -- and sometimes use both.
Raising Capital

A Foolproof Guide to Raising Capital for Startups

Pass these nine tests and investors will beat a path to your door. Along the way you'll figure out if your firm has a great CEO.
Raising Capital

Raising Capital? Answer These Questions to Score an Investor's Check

Shed light on five key areas about a startup's business model to make a compelling pitch for money.
Business Model

6 Great Business Models to Consider for a Startup

Be sure to describe the consumer pain to be relieved by the enterprise and how big a wedge can be driven between what customers are willing to pay and the costs.
IPOs

6 Things You Must Do 36 Months Before Your IPO

If you wait till the last minute, the public offering will disrupt your business. And if that happens, what's the point?
Business Growth

5 Must-Track Metrics to Keep Your Startup Alive

Monitor your company's progress on cash flow, investment prospecting, hiring, customers and product development.
Finance

Should You Go East Or West for Your Venture Capital?

There are big differences between venture capital firms on the East and West Coasts. Here's what you need to know to pick the right one.
Finance

5 Things Twitter Needs to Answer on Its IPO Roadshow

Under traditional metrics, there is no way to justify Twitter's expected valuation. More answers are needed.
Finance

Will Investors Ever Learn to Avoid Money-Losing Companies?

When a company is losing money, the sky's the limit when it comes to predicting how bright its future will be.
Growth Strategies

How to Always Be Ready to Adapt Your Business to Change

Adapting to change quickly is a key way to ensure your business enjoys sustained growth. Here are six ways to make sure you're ready.
Marketing

Why Your Customers' Cravings Are Your Key to Success

Knowing what customers want and delivering will help you gain market share fast. Here's how.
Growth Strategies

Your Secret to Hiring a Kick-Ass Team

Finding the right mix of talent and passion to drive your team is critical. Here are five steps to help you get there.

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