Rashan Dixon

Rashan Dixon

Guest Writer
Co-founder of Techincon and Senior Business Consultant for Microsoft

More From Rashan Dixon

Technology

How to Push Your Company to Digital Maturity

Starting a digital transformation is easy. Seeing it through to completion is a lot harder. Here's how to navigate the circuitous voyage to digital maturity.
Reward Programs

3 Ways to Build the Rewards Program Customers Want

To earn your customers' devotion, remember that loyalty is a two-way street. To get it, you've got to give it.
Starting a Business

How Startups Can Get in and Stay Competitive in Scaling Industries

Opportunities for small businesses to disrupt or even dominate markets don't come along every day. When technological and legal landscapes shift, however, enterprise companies tend to be slow to react.
Customer Experience

Staying Ahead of the Curve: How the Customer Experience Is Evolving

Abandoned but not alone, BlackBerry shows us all that the customer experience is everything. The smartest businesses anticipate customer needs before they manifest.
Starting a Business

3 Ways to Discover a Business Idea That Works

A business idea doesn't have to blow people's minds, but it can't make their eyes glaze over, either. Here are three ways to find your entrepreneurial sweet spot.
startup challenges

5 Quick-Thinking Solutions That Saved Durable Businesses

No matter how well you plan or how far ahead you think, unexpected expenses and market shifts will catch you out. Then thinking on your feet alone will determine whether your company survives.
Linkedin

4 Reasons LinkedIn Has Become Indispensable to Business Leaders

No longer just a place for professionals to connect, LinkedIn has really become the backbone of the global business community.
Innovation Now

4 Ways to Give Your Customers More Control

No one likes to be told what to do. When you let your customers have it their own way, you might just have them for life.
Freelancers

3 Ways to Attract Top Freelancers to Your Company

Are you unwittingly turning away some of the top freelance talent in the market? Make a few changes to improve your freelancer friendliness.
Customer Relationship Management

How CRMs Can Spark (or Continue) Fast Growth

Not long ago, customers controlled how and when they interacted with brands. CRM tools have finally put companies in charge of customer relationships.
Entrepreneurship

5 Qualities of Successful Entrepreneurs

Entrepreneurship begins with a dream but succeeds with the motivation to back it up.
Employee Retention

5 Tips to Make Your Employees Feel Appreciated

For entrepreneurs looking to add a fresh face, post-holiday turnover can be a blessing. But for the rest, it's a challenge that comes at precisely the wrong time.
Success

How to Look Beyond Your First Venture to Create Sustainable Success

The hardest thing for entrepreneurs isn't finding success -- it's holding on to it.
Customer Retention

3 Essentials for Building a Loyal Customer Base

Contrary to popular belief, brand loyalty is alive and well -- but you do have to earn it first.
Outsourcing

Here's How to Know When You Should Outsource

Sure, outsourcing can help you cut costs, but smart companies are asking it to do more.