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Serenity Gibbons

Serenity Gibbons

Guest Writer / Equal Rights Advocate, Promoting Amazing Companies Across the Globe
Serenity Gibbons is a former assistant editor at the Wall Street Journal and a New York University alumna living in California. She is the local unit lead for NAACP in Northern California with a mission is to ensure the political, educational, social and economic equality of rights of all persons and to eliminate race-based discrimination. She enjoys writing and interviewing people who are making a difference in the world. 

More From Serenity Gibbons

Cryptocurrency

5 Signs an Initial Coin Offering Is a Scam

Cryptocurrencies, as the name implies, are neither well understood or unregulated.
Events

Here's the Secret to a Successful Marketing or Networking Event

Getting in the same room with 10, or 10,000, of your best customers is a big challenge that you can manage with a host of specialized apps and services.
Blockchain

3 Things Entrepreneurs Need to Understand About Blockchain Technology

No single entity has veto power over the rest of the network in a blockchain, eliminating top-down corruption and manipulation while empowering the community.
Holidays

18 Unique Holiday Gifts for Everyone On Your List

Giving gifts is perhaps the most stressful act of love. A good list helps a lot.
Solving Problems

How to Make an Unsexy Industry Sexier

Talking about your product will always bore people. Telling them how it solves their problem never will.
Influencer Marketing

This Entrepreneur Helps Celebrities Harness Their Fame to Build Their Brands

Fans tend to view celebrities as untouchable icons. Barrett Wissman guides them off the pedestal into the more approachable role of social media influencer.
Health and Wellness

12 Ways to Do a Fitness Challenge in Your Company

Find a fitness or wellness competition that supports your employees in improving their lives.
Customer Relationship Management

7 Amazing Ways to Build Long-Term Relationships With Your Customers

Repeat business is essential but in the rush of doing everything it's easy to lose customers without even realizing it.
Sustainability

What Big Companies Can Teach Small Business Owners About Sustainability

Companies that have embraced ambitious sustainability goals have invariably found it improves efficiency, employee morale and public perception.
Business

How One Entrepreneur Found Lasting Success By Focusing on 3 Basic Business Principles

A single-minded focus on revenue can blind you to how badly your business is really doing.
Social Media

Where Is Social Media Headed in 2018 and Beyond?

Blockchain is poised to disrupt social media as much as it is disrupting currencies and payments.
Building a Website

The 5 Characteristics of Social Media Websites That Go Viral

There is no formula for a site that goes viral but you can see what's missing from those that don't.
Email Marketing

Email Validation: A Critical Success Factor in Email Marketing

Unless your goal is to be a spammer, sending emails to defunct addresses is a waste of time.
Events

Run Your Own Conference to Scale Your Company This Fall

Events are a big investment of time and money but the potential rewards are worth it.