Zach Cutler

Founder & CEO, Cutler PR

Zach Cutler is an entrepreneur and founder and CEO of Cutler PR, a tech PR agency in New York and Tel Aviv. An avid tech enthusiast and angel investor, Cutler specializes in crafting social and traditional PR campaigns to help tech startups thrive.

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Latest

Culture

5 Lessons Entrepreneurs Worldwide Can Learn From Israeli Culture

Lesson 1 in the "Startup Nation"? Lemons can always be turned into lemonade.

Marketing

6 Mistakes to Avoid When You Make a Promotional Video

Video's job isn't to educate; it's to initiate a personal connection or start a conversation with the customer.

Operations & Logistics

How Your Public Relations Effort Should Look Like a Military Assault

Content marketing is your "troops on the ground." Your PR "air cover" provides those troops with third-party credibility.

Growing a Business

Why Every Descent Is Followed By An Ascent

Success doesn't happen despite the challenges but mainly because of them.

Productivity

4 Reasons Not to Be a Stiff About Employees Working From Home

Flexibility boosts productivity and lowered stress. That's science, baby.

Data & Recovery

Why the PR Industry Must Become More Data Focused

Chief marketing officers in other industries are mulling tremendous troves of data. Why not PR firms?

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