4 Ways to Continue to Get Paid from Home During Quarantine The right virtual add-ons and pivots can change your business model forever.

By Jennifer Spencer

Opinions expressed by Entrepreneur contributors are their own.

PixelsEffect | Getty Images

The pandemic has made it necessary for entrepreneurs in all industries to get, well … creative. When you can't leave your home and the economy appears to be heading towards a recession, entrepreneurs are put to the test on how quickly they can innovate and pivot while still offering products and services of value to their customers and clients.

This is a bit easier for entrepreneurs who have always worked virtually, such as coaches, ecommerce entrepreneurs, software developers and more. The real challenge is for entrepreneurs who had some type of in-person experience or offering that now has to pivot. The silver lining is that any great entrepreneur loves a good challenge, and here are four ways to continue to get paid and continue your (usually in-person) business from home.

1. In the events space

Events took one of the hardest hits, with cancellations spanning out for months ahead. Although there's nothing quite like the power of bringing people together in person for programming and networking, the next best thing is virtual events, text marketing via webinars, Instagram Lives and virtual summits. For example, Microsoft's annual Build summit, which brings together developers to better their current software, had to be taken digitally in lieu of its usual May, in-person date.

Related: Re-Opening America: 5 Things to Remember as You Serve Customers

If you're handling attendee cancellations and dwindling ticket sales, look to the potential for advertisers in a virtual summit. Since you can bring a great number of people together to one webpage for digital programming, think through how you can invite more sponsors into the fold. Use your current attendee list, a list of programming and the schedule of events, and offer sponsor slots like ads on the page or a mention from speakers and event hosts during the digital programming. That way, attendees can get refunds and still get some good content, and you still get paid by advertisers who need to get in front of people right now more than ever.

2. In the real estate space

Real estate is thought to require actually bringing the client to the house or building, which is why activity has virtually stopped since lockdown provisions were put in place. However, that hasn't stopped some real estate agents from getting creative. Former NFL football player Tony "The Closer" Robinson has effectively corona-proofed his real estate business through virtual wholesaling. Essentially, real estate agents can get a property to be put under contract, then flip that same contract, selling it to another real estate agent. That way, the deal flow can continue and money can still be made virtually — without ever leaving your home.

3. In the consumer packaged-goods space

With recent reports urging customers to sanitize any packages that enter their homes, consumer packaged-product sales have taken a hit simply out of concern. To address that unease, consider making a video for your social media channels showing how your production plant is handling sanitization. The more visual you can make it, the better. Publish a list of precautions you're taking to make sure that the products you're selling are germ-proof.

4. In the beauty space

Finally, salons and makeup artists are also atop the list of entrepreneurs who were put out of business. Because of the close contact needed for their services, it's likely that they'll be compromised for a while. Once again, creativity can spark new life. If you're a makeup artist, consider creating a subscription package of different looks your usual clients can try on their own. Create step-by-step tutorials for each, and offer several a month for a price that feels comfortable to you on a platform like Patreon. Create sponsorship opportunities for this subscription program or makeup-themed webinars with makeup brands, selling them a spot in your promotions.

For salons, it can be trickier, because you certainly shouldn't be teaching clients how to cut or dye their own hair at home. Rather, see if you can think of creative ways to cover the roots that are sure to be overgrown, or share product recommendations that can tide the clients over until they can get their hair done, such as split-end treatments to delay the need for a haircut or purple shampoo to delay the need for a color fix. Again, find sponsors for each of these products and prove that you're a leader in the space. Compile a list of your typical clients and share these tips with them, with links to purchase the different products.

Related: 3 Ways to Build a Sustainable Business Post-COVID, According to Jon Taffer

Regardless of which industry you're in, I advise you to seek sponsorship and partner opportunities and get creative about how you can go virtual. Think not for the short term, but how these virtual add-ons and pivots can change your business model forever. And make sure to create clear blocks of time that can differentiate your work life from your personal life in order to keep productivity high.

There are ways to still get paid doing what you love from home. The opportunities may seem scarce, but they're there. Seize them, and show the pandemic that you can rise above its attendant challenges.

Wavy Line
Jennifer Spencer

Entrepreneur Leadership Network Writer

CEO of Energent Media

Jennifer Spencer is the founder of Energent Media, a digital marketing firm for tech startups. She is passionate about helping brands leverage content to share their stories with the world.

Editor's Pick

'Catastrophic': Here's What You Should Know About the Debt Ceiling Crisis — And How a Default Could Impact Your Business
I Helped Grow 4 Unicorns Over 10 Years That Generated $18 Billion in Online Revenues. Here's What I've Learned.
Want to Break Bad Habits and Supercharge Your Business? Use This Technique.
Don't Have Any Clients But Need Customer Testimonials? Follow These 3 Tricks To Boost Your Rep.
Why Are Some Wines More Expensive Than Others? A Top Winemaker Gives a Full-Bodied Explanation.

Related Topics

Business News

'All Hell Is Going to Break Loose': Barbara Corcoran Issues Warning About Real Estate Market, Interest Rates

The "Shark Tank" star appeared on FOX Business' "The Clayman Countdown" this week.

Business News

7 of the 10 Most Expensive Cities to Live in the U.S. Are in One State

A new report by U.S. News found that San Diego is the most expensive city to live in for 2023-2024, followed by Los Angeles. New York City didn't even rank in the top 10.

Money & Finance

3 Ways to Create Multiple (Big) Streams of Income

Here are three ways to create multiple streams of income. These strategies require effort and resources but offer significant financial potential.


The Real Reason Why The Return to Office Movement is Failing is Revealed in New Study

There is a vivid sign of the disconnect between employees and their workplace, a glaring indication that companies need to revise their scripts to improve their hybrid and remote work policies.

Science & Technology

She's Been Coding Since Age 7 and Presented Her Life-Saving App to Tim Cook Last Year. Now 17, She's on Track to Solve Even Bigger Problems.

Angelina Tsuboi, a full-stack mobile and web developer who also happens to be a pilot, has always been solution-oriented.

Business News

Roman Roy's 'Succession' T-Shirt Is a $7 Boys Shirt From Walmart — And Now It's Sold Out

Eagle-eyed fans noticed the uncharacteristic wardrobe choice in the series finale.