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Avoid Scams on eBay

Use eBay's security measures to avoid falling prey to online scams.

This story appears in the December 2006 issue of Entrepreneur. Subscribe »

In the five or so minutes it will take you to read this article, nearly 100 people will become victims of identity fraud, with total losses of more than $600,000, according to a survey by Javelin Strategy & Research. A recent random test of eBay community members showed 11 percent fell for a typical spoof or phishing scam, which account for about 10 percent of all identity fraud cases each year.

As you're buying or selling goods on eBay, here are four tips for protecting yourself online.

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