A Business You Like
Don't choose a business just because it's trendy.
Every year in Entrepreneur, we profile the hottestbusinesses for the coming year. We do a lot of research and a lotof homework, and what we say is absolutely true. But thatdoesn't mean it is true for everyone. After all, you may not begood at any of these businesses. Or you could live in an area wherethe business is already saturated or is not viable. Or they simplymay not suit you and you'd end up hating your business. Justbecause you own a business doesn't mean you are going to likedoing it, and if you don't like it, chances are you willfail.
Excerpted from Start Your Own Business: The Only Start-Up GuideYou'll Ever Need
