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Critter Comforts

The boom in pet businesses has entrepreneurs vying for their spots as top dogs.

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This story appears in the November 2005 issue of Entrepreneur. Subscribe »

Editor's note: What kind of pet business should youstart? Read "10 PetBusinesses to Start" to get some ideas.

Susan Benesh, president of Posh Poochy Inc., a Columbia, South Carolina,manufacturer of , collars and accessories for dogs, thanksher beloved bichon frisé and pug for their inspiration.The idea of launching a pet company began when strangers stoppedBenesh in the street to ask her where she bought the cute sweatersand collars her two pooches were wearing. Benesh realized that theitems she enjoyed crafting for her own canines could make her somemoney.

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