For Subscribers

Diary of a Startup

Follow this young entrepreneur on her way to opening a gym for teens.

By Nichole L. Torres

Opinions expressed by Entrepreneur contributors are their own.

Talking to Karen Jashinsky is like getting a shot of enthusiasmin the arm. This 28-year-old MBA student at the University ofSouthern California in Los Angeles is immersed in the very earlystages of launching a gym and hangout spot for teens. Fueled bypassion and hard work, Jashinsky feels optimistic about the comingyear-and so do we. In fact, we decided to take a front seat andfollow her as she brings her startup dreams to brick-and-mortarreality. We'll be checking in periodically, so don't missour updates in future issues.

After working as a personal trainer for three years, Jashinskyknew she wanted to start a business in the fitness industry. Shedecided to target her gym and lounge idea toward teens afterworking with parents who asked her to train their kids. "I wasobserving teens going to the gym, not really knowing what they weredoing, just going to socialize with their friends," she says."So I started training teens individually, and [then] pairingthem up, and [I] noticed they responded very well. It became kindof fun because they had someone they were [working out]with."

Continue reading this article — and all of our other premium content with Entrepreneur+

For just $5, you can get unlimited access to all Entrepreneur’s premium content. You’ll find:

  • Digestible insight on how to be a better entrepreneur and leader
  • Lessons for starting and growing a business from our expert network of CEOs and founders
  • Meaningful content to help you make sharper decisions
  • Business and life hacks to help you stay ahead of the curve

Related Topics

Editor's Pick

The Dark Side of Pay Transparency — And What to Do If You Find Out You're Being Underpaid
Thinking of a Career Change? Here Are 4 Steps You Can Take to Get There.
A Founder Who Bootstrapped Her Jewelry Business With Just $1,000 Now Sees 7-Figure Revenue Because She Knew Something About Her Customers Nobody Else Did
Everything You Need to Know About Franchise Law
Business News

'I Don't Feel Like It's Unreasonable': A-List Actor Refused Service At Hotspot For Not Following Dress Code

Academy Award-winning actor Russell Crowe had quite the afternoon after trying to stop at a Japanese steakhouse in Melbourne, Australia following a game of tennis.

Business News

This Ghostwriter Made $200,000 Last Year Writing Tweets for Venture Capitalists

One man's side hustle makes him more money than his day job, and only costs him five hours a week of his time.

Business News

'Angry and in Shock': Fashion Label Orders Former Sales Reps to Return Commissions in Wake of Bankruptcy

The once upscale NYC-based fashion label went under in 2020. Now, former stylists are being ordered to return commissions earned prior to the company's collapse.


Why Interactive Content Will Boost Your Customer Loyalty

Interactive content provides a cost-effective way for businesses to enhance campaign participation, customer engagement, and loyalty, regardless of their size and budget.


The Benefits of Investing in Talent: How It Impacts the Music Industry and Beyond

The music industry's growth and success rely on supporting emerging artists, promoting diversity and fueling economic growth. Attending live shows, streaming songs and purchasing music are effective ways to support up-and-coming talent, fostering a vibrant and diverse musical landscape for the future.