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Fashion Forward Up close and personal with fashion industry entrepreneurs who are making it big on the Web

By Michelle Prather

Opinions expressed by Entrepreneur contributors are their own.

With all the mud slung on fashion Web (read: gossip) sites,it's difficult to see the fashion industry as anything otherthan a playground of snobbery where only cool kids cavort. Butdespite its apparent exclusivity, it is penetrable. So ifyou've read a million fashion magazines (including imports) amonth for as long as you can remember and rise early on Saturdaymornings to catch not cartoons, but Style With Elsa Klenschon CNN, don't hang up your obsession just yet-the Internet justmay be your ticket.

Kristin Bruan, 24, had zero industry experience before foundingAccess Style Inc. (www.accessstyle.com) in New YorkCity last February-zero relevant experience, anyway. "I was ayoung girl with no college education [New York University's onhold right now], with a great job, making a lot of money,"says the descendant of generations of Wall Street professionals whoherself worked on Wall Street as a day trader and sales brokerbefore becoming an entrepreneur. "I only knew I liked to surfthe Web, read magazines and wear nice clothes."

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