Flaw and Order
Are you apt to make mistakes? You're not alone. Find out how to avoid these 8 common pitfalls.
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Businesspeople don't necessarily follow flawed strategiesbecause they're greedy, arrogant or careless. Our brains arewired in ways that tend to prevent us from following tried-and-truestrategic principles.
That's the view of Charles Roxburgh, a London director ofconsulting firm McKinsey & Co. who cites behavioral economicsstudies that show decision-makers commit similar mistakes in waysthat suggest irrational behavior is innate. Below are the eighthidden strategy flaws Roxburgh has identified and strategies tohelp you overcome them.
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