Easy Does It
As the number of two-income families and stressed-out singles multiplies, businesses that make life simpler are set to skyrocket.
By Bob Weinstein •
Opinions expressed by Entrepreneur contributors are their own.
The stronger the economy, the more powerful the word"convenience." In our best economy in more than twodecades, Americans are working longer hours to enjoyprosperity's perks. As a result, there's a scarcity of timeto shop, cook, pick up dry cleaning or get much-needed oil changesfor our cars.
It's no wonder, then, that smart franchisors are jumping onsociety's obsession with convenience by offering criticalservices to busy career-builders, senior citizens and anyone elsewho gets by with a little help from their service providers.
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