Go to Town
Be good to your city, and it will be good to you.
When the civic leaders of Dayton, Ohio, noticed their city'spopulation was trickling out to the suburbs in the early 1990s,they put their heads together to prevent their downtown frombecoming a ghost town. Their efforts exploded in the late '90swith a new stadium, a $32 million riverfront development project, anew performing arts center, and new downtown housing. And all alongthe way, entrepreneurs were involved.
As an entrepreneur, the first thought on your mind might not bethe health of your city, but it should be. If your town thrives,your business is rewarded with a larger customer base and a betterpotential work force. Your business then gives back by hiring morelocal workers and contributing more taxes. And one of the keyelements to fostering a healthy city is to attract the creativefolks who will start and work in innovative businesses.
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