Hot Couture
Fresh, new faces on the fashion scene try the business side of designing on for size.
By Nichole L. Torres •
Opinions expressed by Entrepreneur contributors are their own.
Imagine for a moment that you are an up-and-coming fashiondesigner, and someone has given you the chance not only to haveyour designs featured in a retail store, but also to run part ofthe store. This is the opportunity four young New York Citydesigners found in Forward, a retail incubator for start-up fashiondesigners.
Funded by the Lower East Side Business Improvement District(BID), Forward was created as a place where young entrepreneurscould combine their passion for fashion and clothing with thebusiness side of retail. Forward's first four participants,chosen from among 60 applicants, each paid $4,200 to be part of thesix-month program, which organizers dubbed "The Real World ofFashion."
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