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Sony Mavica MVC-FD83 Get your digital pictures perfect.

By J. W. Dysart

Opinions expressed by Entrepreneur contributors are their own.

Sony'sreputation for making cool electronics that are a snap to use isonly further burnished by the Mavica digital camera ($600 street).Its digital pictures are sharp and eye-catching, and its one-minuteaudio/video movies are fine for adding some panache to a service orproduct pitch via e-mail. Best of all: Both stills and movies arecaptured on a standard 3.5-inch floppy disk, which can be poppedinto a PC, laptop or similar appliance. Simply put: Sony got itright with this one. Key specs include a 4X floppy disk drive, SXGAresolution and a 2½-inch color LCD preview window.

J.W. Dysart, asoftware analyst and Internet business consultant, has written formore than 40 publications, including The New York Timesand The Financial Times of London. He is also a columnistfor our sister publication, Business Start-Ups.

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