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Deep Impact

One entrepreneur uses innovation to help others make a lasting impression without the headache.

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This story appears in the April 2002 issue of Entrepreneur. Subscribe »

What: Service that helpssalespeople manage relationships with prospects
Who: Morris Shepard of ImpactSystems Inc.
Where: Littleton,Colorado
When: Started in 1995 keepingin touch with prospects

Keeping in touch with prospects can be a daunting task, andnobody knows it better than Morris Shepard. Having worked as astockbroker and a sales manager for car dealerships, Shepard knewfrom past experience how difficult it was to maintain regularcorrespondence with customers.

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