For Subscribers

Best of Times

<B></B>

By Rieva Lesonsky

Opinions expressed by Entrepreneur contributors are their own.

What's the key to entrepreneurial success? I don'tpretend to know the key, but I do know that one essentialingredient is timing. Bad timing can turn a great idea into ahorrible failure. Conversely, good timing can transform a mediocreidea into a blockbuster.

The thing about timing is you can't control it. Andentrepreneurs don't do well with the uncontrollable. But thereare times in your life when you need to heed the lyrical wordsfirst brought to us by Doris Day, "que sera, sera,"meaning "what will be, will be." I'm not advising youto give up and put your fate in the hands of, well, the Fates.Rather you need to work with what you've got.

Continue reading this article — and all of our other premium content with Entrepreneur+

For just $5, you can get unlimited access to all Entrepreneur’s premium content. You’ll find:

  • Digestible insight on how to be a better entrepreneur and leader
  • Lessons for starting and growing a business from our expert network of CEOs and founders
  • Meaningful content to help you make sharper decisions
  • Business and life hacks to help you stay ahead of the curve

Related Topics

Editor's Pick

The Dark Side of Pay Transparency — And What to Do If You Find Out You're Being Underpaid
Thinking of a Career Change? Here Are 4 Steps You Can Take to Get There.
A Founder Who Bootstrapped Her Jewelry Business With Just $1,000 Now Sees 7-Figure Revenue Because She Knew Something About Her Customers Nobody Else Did
Everything You Need to Know About Franchise Law
Business News

'Crying Northwestern Kid' Turned His Viral Fan Moment Into a Successful Harvard Admissions Essay. He Says the Experience Taught Him About Empathy.

Six years ago, Phillips was watching No. 8 Northwestern take on No. 1 Gonzaga during March Madness when he became a meme.

Marketing

4 Best Practices for Smarter Higher-Education Admissions Procedures

Here are four key tips higher education institutions can use to build a better admissions process.

Business News

Amazon Is Starting to Let Customers Know What Products Are Returned Often

The e-commerce giant has begun flagging certain items that were frequently sent back.