For Subscribers

Out With the Old . . . ?

Chambers of commerce will have to rethink their programs-or risk losing Gen X entrepreneurs.

By Chris Penttila

Opinions expressed by Entrepreneur contributors are their own.

When Rebecca Frank started her Los Angeles graphic designstudio, Starfuzz, two years ago, she plunked down membershipfees to join not just one, but two chamber of commerce locations."I thought the chamber was the perfect place to start,"says Frank, 35. But she chose not to renew either membership thefollowing year. "The kinds of opportunities they offered,besides mixers, were very dull and uninteresting," she says."They really need an overhaul."

Frank is one Gen X entrepreneur who's bypassed the localchamber of commerce for other networking groups perceived as hipperand more entrepreneur-focused. Consider the YoungEntrepreneurs' Organization (YEO), a 5,000-member peer-learningand networking organization for entrepreneurs under 40, whichgained 1,266 new members between June 2002 and June 2003-a newrecord. "We're averaging 1,000 new members everyyear," says Brien Biondi, CEO of YEO.

Continue reading this article — and all of our other premium content with Entrepreneur+

For just $5, you can get unlimited access to all Entrepreneur’s premium content. You’ll find:

  • Digestible insight on how to be a better entrepreneur and leader
  • Lessons for starting and growing a business from our expert network of CEOs and founders
  • Meaningful content to help you make sharper decisions
  • Business and life hacks to help you stay ahead of the curve

Related Topics

Editor's Pick

The Dark Side of Pay Transparency — And What to Do If You Find Out You're Being Underpaid
Thinking of a Career Change? Here Are 4 Steps You Can Take to Get There.
A Founder Who Bootstrapped Her Jewelry Business With Just $1,000 Now Sees 7-Figure Revenue Because She Knew Something About Her Customers Nobody Else Did
Everything You Need to Know About Franchise Law