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We've got the hots for you: Hot businesses, hot opportunities, hot markets, hot trends. Grab a cold drink, because 2002 is gonna be a scorcher.

This story appears in the December 2001 issue of Entrepreneur. Subscribe »

After the ups and downs of 2001, do we want to even attempt to predict what'll be hot in 2002? Of course we do. We asked the , tracked the numbers, greased our elbows...and what we came up with are so many hot trends, we couldn't fit them all in this, our annual collection of predictions for the coming year. Listen to us, listen to the or listen to the entrepreneurs who've done it-but in the end, these trends will speak for themselves.

Hot Trends: Personalization, Ethnic Foods and Boomburbs
Hot Trends: Anything , Boomer Menopause and Luxury Trickle-Down
Hot Businesses
Marketing in 2002

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