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So Many Choices

Picking the right franchise takes a lot of legwork. Luckily, we have 18 tools and techniques to make your due diligence doable.

This story appears in the August 2002 issue of Entrepreneur. Subscribe »

Pick It Out
Think it through when choosing your franchise.

Franchising includes dozens of industries, and dozens of companies offering franchises within those industries. How do you choose between two or three seemingly identical franchises to find the right fit for you?

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